One of AnyRoad's most powerful features is Insights & Reports. Downloadable Reports offer you a series of invaluable data to help you assess your experiences at any time period.
Using this vital tool, you can understand which products or experiences need a bit of a "boost" to up sales, what your guests are more interested in purchasing, or quickly review the types of visitors that join your experiences.
To access your Reports, log into your AnyRoad account, and navigate to the Insights & Reports tab.
There are six different types of Downloadable Reports available:
- Revenue Summary
- Detailed Revenue Report
- Add-ons Summary
- Ticket Types Summary
- Customer Report
- Manifest Report
- Capacity Utilization Report
- Discount Code Report
You can download any of these reports in a CSV format and import them into any Business Intelligence tool such as Excel, Google Sheets, QuickBooks, Tableau, etc.
Additionally, before downloading any of the reports above, you will be able to choose your preferred time range filtered by Experience Date or by Booking Date, including the past, present, or future dates. Lastly, you can choose whether you would like to include all experiences or an individual experience in the download.
A small yet important note to keep in mind is that the data in all report types outlined above are refreshed hourly. This might cause some slight variations if you received new bookings within the last hour of your selected time range.
Below you can find some information on how you can use each report:
Revenue Summary Report
Detailed Revenue Report
Add-ons Summary Report
- Addon Revenue
- The specific amount of add-ons sold
- Currency add-ons were bought in
- The number of tickets that were checked in for the specific experience so that a ratio between guests and add-ons sold can be seen
Ticket Types Summary Report
Check to see which tickets were more popular during specific periods or events. This report does not include tickets from canceled bookings or those with discount codes. Please note that this report only contains checked-in guest tickets and does not include no-shows.
- Understand your guests' purchase behavior
- Check guest NPS responses pre- and post-experience
- Gather fundamental information about your guests such as their address, telephone number, email, country, origin, and currency used
This report includes a detailed list of all your confirmed bookings for the specified time range, including all guest data, add-ons, and checkout questions.
Please contact your Account Manager or the Customer Experience team if you would like to include any of your checkout questions in your Manifest Report.
Important Note: If the same booking ID appears more than once, it is due to the multiple checkout questions on the experience, the different add-ons, and the ticket types within a booking. This way, you can filter the manifest report by a specific checkout question, add-on name, or ticket type and still have all relevant booking information available. The columns should not be summarized before handling the data because all combinations of these require the system to duplicate certain information. For example, if a booking has two ticket types, three add-on types, and two checkout questions, it will show up in 2 x 3 x 2 = 12 rows.
Capacity Utilization Report
This report gives you a list of all the scheduled slots for all the experiences you have had. It shows you the total capacity and the utilization of each slot helping you get an insight into which slots and periods of the year are the busiest.
Discount Code Report
With the Discount Code Report, you will be able to view a list of discount codes created within the timeframe you have chosen. Included is:
- the exact date of creation of each code
- the type of discount whether a fixed amount or percentage
- the days it is valid for
- the number of times it was set up to be used and redeemed
- their expiration date
If you have any additional questions, you can contact our Customer Experience team at email@example.com.